Rachel Gillett

Copywriter + Content MacGyver

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Inspired by tech. Powered by bagels.

Part copywriter, part content strategist, and part creative lead, I work to make digital the engaging, kick-ass world it should be. I believe that users are smart people who deserve smart content. And that thoughtful experiences just make life better.

I bring creative ingenuity and a sense of humor to every project, along with strategic insight, systems thinking, and the tenacity and chops to get from ideas to finished product. With 10+ years in digital media, I’ve adapted new tech for clients large and small, and I’m ready for the next big thing.

 
 
 

Specialties

Developing content for digital platforms, including websites, mobile apps, in-store and conversational experiences, and social media

Adapting new tech innovations and media types to meet strategic needs and goals

Designing content for educational experiences and games

Leading copywriting teams on large content development projects

Crafting copy for promotions, video, educational and lifestyle articles, and strategic storytelling

Generating ideas for campaigns, pitch work, new tech adaptations, and product design

 

Yes, I prefer serial commas. Because they're better.

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Awards

Fly Delta Mobile App for iPad
2013 One Show Interactive Bronze Pencil
2013 APEX Avion Award – Best Achievement in Technology
2013 FWA Mobile of the Day Award

USPS.com Redesign
2012 DC ADDY Award, Interactive – Gold

USPS Mobile App for iPhone
2012 DC ADDY Award, Mobile Apps – Silver

USPS Priority Mail Website
2010 DC ADDY Award, Interactive – Silver

USPS Virtual Box Simulator
2010 CLIO Awards Gold Winner - Interactive, Innovative Use of Technology
2010 Hive Award Winner
2010 Time Magazine – Best Example of Augmented Reality
2010 DC ADDY Award, Interactive – Best of Category
2010 DC ADDY Award, Interactive – Gold
2009 London International Awards Silver Winner

 
 
 

Contact

Rachel Gillett    
Pronounced jill-EHT. Like the razor.

rachel.gillett@gmail.com
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